Free Write 1/8

When you hear the word "genre," what do you think of? What does "genre" mean to you? How do the authors for this week define "genre?" What about "conventions?" Why are genre and conventions so vital to multimodal composition? While preparing for his article, what kinds of research did Soares complete? What did he discover? Why is research so important in genre studies? Use quotes, page numbers, and/or references to prove that you read.